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Want help running your ads? Start here.
A free 20-minute call. I go through your business, your offer, and your unit economics before you spend anything.
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Free strategy call
We look at your business, your numbers, and whether paid social makes sense right now. No pitch, no obligation. If there's a fit, I'll explain how we can work together.
Free — 20 minutes
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DTC ecommerce
€30/day, ROAS dropped from 2.8x to 1.4x. Found: budget below the learning threshold and creative fatigue hitting at the same time. Consolidated to one ad set, increased to €45/day, refreshed the hook. Back to 2.2x in three weeks.
B2B lead gen
Spending €2k/month, leads coming in but none converting to sales. Found: optimising for form fills, not qualified leads. Added a two-question pre-qualifier to the form. Lead volume dropped 40%, sales conversations doubled.
Pre-launch founder
Ready to spend €3k on a launch campaign. Found: no dedicated landing page, AOV too low for purchase optimisation at that budget. Held off on the campaign, fixed the funnel first. Launched six weeks later with half the budget and better results.
Jonas Sluijs has spent 12 years running paid social, with $500M+ in managed spend across Meta and Snap. paid.social is the free tool suite he built out of that experience. The tool handles standard cases. The call handles yours.
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